4321-MARKET: SONGEUN
Established in 2020, the 4321-MARKET celebrates its fifth year as a unique platform for design and craftsmanship. Inspired by the annual Christmas markets of European art universities, its origins are deeply rooted in the traditions of ECAL (École cantonale d’art de Lausanne) alumni. The market brings the warmth and creative spirit of these gatherings to Seoul, creating an engaging space for designers and audiences alike.
What distinguishes 4321-MARKET is its dedication to originality and craftsmanship. Each product is thoughtfully designed and produced in limited quantities, offering a refined balance of function and form. Unlike mass-produced or readily available items, these exclusive creations are made with intention, purpose, and a distinctive perspective. The market is a rare opportunity for visitors to connect directly with designers and acquire one-of-a-kind pieces that reflect an artistry not found elsewhere—all at accessible price points.
Every year, the market adopts a new theme to drive creative exploration.
For 2024, the theme is SONGEUN, inspired by the art gallery’s unique architectural identity and cultural significance. This edition brings together 22 teams and 28 designers whose works demonstrate exceptional innovation in materiality, structure, and design thinking.
Year: 2024
Type: Exhibition Design
Client: 4321-MARKET
Concept & Exhibition Design: Chelsea Jihong Park, Yesul Jang
Typography & Graphic: YMG Type Foundry
Photo: Yejin Kim, AE office